{"id":800,"date":"2018-12-07T22:36:48","date_gmt":"2018-12-07T21:36:48","guid":{"rendered":"https:\/\/joakimarhammar.se\/?p=800"},"modified":"2018-12-07T22:36:48","modified_gmt":"2018-12-07T21:36:48","slug":"gor-contentskaparen-till-pr-konsult","status":"publish","type":"post","link":"https:\/\/arhammar.se\/joakim\/index.php\/2018\/12\/07\/gor-contentskaparen-till-pr-konsult\/","title":{"rendered":"G\u00d6R CONTENTSKAPAREN TILL PR-KONSULT"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/arhammar.se\/joakim\/wp-content\/uploads\/2018\/12\/Contentinsikter2019nr1-1024x576.png\" alt=\"\" class=\"wp-image-801\" srcset=\"https:\/\/arhammar.se\/joakim\/wp-content\/uploads\/2018\/12\/Contentinsikter2019nr1-1024x576.png 1024w, https:\/\/arhammar.se\/joakim\/wp-content\/uploads\/2018\/12\/Contentinsikter2019nr1-300x169.png 300w, https:\/\/arhammar.se\/joakim\/wp-content\/uploads\/2018\/12\/Contentinsikter2019nr1-768x432.png 768w, https:\/\/arhammar.se\/joakim\/wp-content\/uploads\/2018\/12\/Contentinsikter2019nr1-1536x864.png 1536w, https:\/\/arhammar.se\/joakim\/wp-content\/uploads\/2018\/12\/Contentinsikter2019nr1.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>En bra bas f\u00f6r att skapa riktigt bra inneh\u00e5ll \u00e4r entusiasm inf\u00f6r \u00e4mnet och bra kontakter. De tv\u00e5 senare egenskaperna \u00e4r ocks\u00e5 tv\u00e5 av de viktigaste f\u00f6r att kunna p\u00e5verka media och influencers att prata om ditt content. D\u00e4rf\u00f6r \u00e4r den som skapar inneh\u00e5llet ofta b\u00e4st l\u00e4mpad att agera pr-person.<\/p>\n\n\n\n<p>En motorskribent f\u00f6r ett bilm\u00e4rke kan p\u00e5 ett mycket mer naturligt s\u00e4tt s\u00e4lja in eller informellt tipsa media och influencers om sin text \u00e4n en pr-person p\u00e5 timtaxa. En uts\u00e4nd reporter f\u00f6r ett f\u00f6retags redaktionella sajt kan l\u00e4ttare plantera sin story om den lokala frivilligarbetaren p\u00e5 plats \u00e4n ovan n\u00e4mnda pr-person. Och till ett mycket b\u00e4ttre pris.<\/p>\n\n\n\n<p>S\u00e5 l\u00e4r dina contentskapare pr. Skapa mallar, visa hur man g\u00f6r och \u00f6verv\u00e4g att skippa pr-byr\u00e5n. <\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><strong><em>Om #contentinsikter2019<\/em><\/strong><em><br>Trendspaningar ser alltid likadana ut fr\u00e5n ett \u00e5r till ett annat och de \u00e4r s\u00e4llan applicerbara nu p\u00e5 direkten. D\u00e4rf\u00f6r g\u00f6r jag nu ett f\u00f6rs\u00f6k att ist\u00e4llet f\u00f6r spaningar ge mina b\u00e4sta insikter om content marketing inf\u00f6r 2019.\u00a0<br>F\u00f6lj alla <\/em><a href=\"https:\/\/arhammar.se\/joakim\/category\/contentinsikter2019\/\"><em>contentspaningarna h\u00e4r<\/em><\/a><em>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En bra bas f\u00f6r att skapa riktigt bra inneh\u00e5ll \u00e4r entusiasm inf\u00f6r \u00e4mnet och bra kontakter. De tv\u00e5 senare egenskaperna \u00e4r ocks\u00e5 tv\u00e5 av de viktigaste f\u00f6r att kunna p\u00e5verka media och influencers att prata om ditt content. D\u00e4rf\u00f6r \u00e4r &hellip; <a href=\"https:\/\/arhammar.se\/joakim\/index.php\/2018\/12\/07\/gor-contentskaparen-till-pr-konsult\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":801,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-800","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-contentinsikter2019"],"_links":{"self":[{"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/posts\/800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/comments?post=800"}],"version-history":[{"count":0,"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/posts\/800\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/media\/801"}],"wp:attachment":[{"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/media?parent=800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/categories?post=800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arhammar.se\/joakim\/index.php\/wp-json\/wp\/v2\/tags?post=800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}