Do you like the headline to this article? Yes? Well thank you! No? Don’t blame me, because I actually didn’t write it, Hubspot’s robotic blog topic generator did it for me. While that service is mostly for fun, there are … Continue reading
I really dislike people claiming that a specific type of marketing (or a product) is “dead” when it clearly isn’t, just to make some kind of point or drive clicks. Perhaps the worst player on the field is Forbes with … Continue reading
A part of my job as content strategist at the digital agency Comprend is to write articles and other editorial content for our website. I’ve selected my three favorites from this year. 1. Five of the most creative job resumes … Continue reading
Getting a like is nice, a comment even better, but a share is the jackpot of user integration. A share allows me as a writer to tap in to a whole new network of people that might consume and interact … Continue reading
On November 11, 2013, Coca Cola said that the corporate website is dead. Even though Coca Cola had no evidence to back up such a drastic statement, there where quite few questions asked and the myth of the corporate website’s … Continue reading
The popular chat app WhatsApp and other chat apps have become a big source of traffic for many websites. Some of them, such as Buzzfeed and the Spanish football team Valencia FC, have even added a WhatsApp sharing button, with … Continue reading
One of the greatest storytellers and communicators that have ever lived is probably Jesus Christ. What can we, as communicators in the 21st century, learn from what Jesus has done for his organization – Christianity? I have pinpointed ten ways … Continue reading